Unlock the STR Cleaning Market: Scale Your Business with Data

Discover how the short-term rental cleaning market is projected to reach $31.4B by 2033. This exclusive report, based on nearly 700,000 services, reveals data-driven strategies to help your cleaning company capture more revenue, optimize operations, and scale profitably in high-demand markets across Europe and beyond.

cleaning market
More than 700,000 services analyzed. No confidential or personally identifiable information has been used or disclosed in the creation of this analysis.

Key Insights From the Report

  • Demand is Explosive & Localized: The global cleaning market is growing at 9.1% annually, with intense demand concentrated in specific cities. Success requires hyper-local strategies, not just country-level plans.
  • Manual Processes Are Costing You: Using spreadsheets and group texts leads to scheduling conflicts, wasted energy, overtime, and lost clients. Automation can reduce job assignment time from 15 minutes to under 60 seconds.
  • Pricing Cannot Be One-Size-Fits-All: Cleaning prices vary drastically by over 300% between some European countries. To protect margins, pricing must be dynamic and based on real local market data.
  • Quality Proof is Non-Negotiable: In competitive markets like Spain, providing digital proof of service (photos, checklists) is standard. This builds trust, eliminates disputes, and justifies premium pricing.
  • Labor Challenges Can Be Overcome: 78% of cleaning companies face staffing shortages. Technology that ensures fair compensation, clear expectations, and streamlined communication is key to attracting and retaining a reliable team.

Why Download This Report?

This isn’t just another industry overview. This report is built on real operational data from hundreds of cleaning businesses. You will get:

  1. Actionable Market Intelligence: Identify the highest-volume cities and service types (like mid-stay cleans) in the European cleaning market to focus your growth efforts.
  2. A Blueprint for Efficiency: Learn how integrated platforms replace administrative chaos, saving over 40 hours per month and turning operational friction into a competitive advantage.
  3. A Data-Backed Pricing Strategy: Move beyond guesswork with benchmark pricing data from key markets, ensuring you never leave money on the table.
  4. A Path to Scalable Growth: Understand the four major trends shaping the cleaning market from labor shortages to green cleaning demands and get a direct action plan to turn them into opportunities.

Stop navigating this cleaning market alone. Download the full report and transform data into your most powerful asset for growth.

Download the Full Report & See the Data for Yourself